Styling Plan + Analysis

 This is the styling plan and analysis for component 3. This blog was done by Cassie.

𐔌 . ⋮ Styling Plan + Analysis .ᐟ ֹ ₊ ꒱

Cassie’s Media Dictionary 📖 𓂃🪶

Definition by Oxford Languages

STYLING

/ˈstaɪlɪŋ/

noun | TRADEMARK

the way in which something is designed.

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What does STYLING mean in a media context?

Styling can refer to the way something is carefully designed to communicate certain identities, emotions or connotations through visuals. Styling is basically mis-en-scene, but more focused on clothing, make-up, hairdos, and fashion in general. Styling can support branding by reinforcing a specific image or persona, while creating meaning in music videos (e.g. comfortable clothes + dripping mascara can imply crying and show sadness). This mis-en-scene can then be used to attract the target audience. 

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STYLING PLAN

We already have certain scenes prepared in our filming schedule, which meant we had to find outfits and style Kellie properly in order to create the connotations we wanted to support our dominant reading and attract our target audience. To gain more ideas, I mostly looked on Pinterest for inspiration. I then decided to create a pinterest board where any of my members or myself could add pins and organize them into certain sections to create a sort of mood board and also to generate ideas. This makes it easy for us to easily refer back to our Pinterest board if we were confused on the mis-en-scene of a certain scene. Below, is our Pinterest board, where I’ve created two sections for our main star’s styling and fashion, along with her love interest’s as well.

THE LINK: https://pin.it/7DpjkqZRh

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STYLING ANALYSIS

Reflection: Even though this blog was created by Cassie, I believe that how a character needs to be styled based on their outfits is important. Mise-en-scene plays an important role in creating meaning for both the character and the overall scene. By carefully planning the style of our artist, it allowed the audience to easily interpret and understand the character's identity and emotions. We planned the outfits and overall style of the artist to ensure that a consistent persona was maintained throughout all scenes. This helped strengthen the artist's branding and made the narrative more coherent for the audience.