Statement of Intent

In this post it contains my groups statement of intent which is our initial idea for our movie opening project. This statement of Intent was made as a group where everyone did all of the work together in combining our ideas. 

Statement of Intent

Genre
Thriller – Mystery, Horror
Target Audience
Demographic	Teenagers (15-21)
Psychographic	People who enjoy watching thriller; with low lighting (dark contrast colours), High School Student; rebel students
How we will appeal to this target audience
Include modern situations and elements such as social media, technology, trends. This gives a personal and relatable sense that teenage audiences can relate. Other than that we show
Main inspirations
Get Out and Midsommar
General Synopsis
Main character fight with mom Mom mad and sad Partyyyyy  Kidnap kaki gets dragged out mom ❤️call “where r uuuu”
Characters
Teenage girl Mom Kidnapper Random background walkers
Representations
People:  Main Character (Lilith Angelica) – Will be using short dresses that most teenagers would usually use, they wear soft makeup Mother – Hair in a bun (?), Typical home clothes, reading glasses, strict expressions  Places: Tisha’s House – decorate the house with decorations that would suit a party,  Props:  Plastic cups (?) Soda’s (Sprite, Coca Cola)  Parking lot – find areas that has dim / low lighting to give an effect to the audience feeling gloomy and scary  Props:  Car Phone Room – Where the main character will be getting ready  Props:  Make up Hair straightener / curler Notebook Polaroid Camera Bag  Heels Photobooth pictures on mirror/wall
Dominant Reading
“Step on a crack, you break your moms back” – Listen to your mom, before it's too late. Your actions affect other people.
Proposed Roles
Script	Cassie
Storyboard	Cassie
Location Scout	Eileen
Risk Assessment	Eileen
Screen Test	Tisha
Filming schedule	Eileen
Audience research	Kimora
Behind-the-scenes	Kimora
Editing	Tisha

Self Reflection: At the beginning of the week where we were told to make the statement of intent, we didn't have any ideas on what to do for our movie. I believe with this statement of intent it helps us a lot, where we first think who our target audience would be. Which then this gives us more idea in order to get their attention, leads to every one of us in the group to add their own ideas. I think that without this statement of intent the group would not have a starting point of the idea.